Gun Lake Casino Partners with Instant Financial to Provide On-Demand Pay to Over One Thousand Employees

New fee-free Instant Pay features to help Gun Lake improve recruitment and retention efforts

ATLANTA, GEORGIA – March 20 2023 – As the travel and tourism industry bounces back from the challenges faced during the height of the pandemic, and many organizations in the hospitality sector are stepping up their recruiting efforts, Gun Lake Casino today announced that it is partnering with responsible earned wage access (EWA) pioneer Instant Financial to provide their employees with the option for real-time, on-demand access to same-day pay. With no fees incurred by the casino’s employees, the Instant Pay solution will ​​give workers more control over how and when they receive their earned wages, all while helping to reduce employee turnover by upwards of 27%.

“As we approach the 25-year anniversary of federal recognition of the Gun Lake Tribe, we are excited to continue our expansion through the addition of a hotel, spa, additional food and beverage options along with the one of a kind Wawyé Aquadome which begins transforming the casino into a regional resort destination for the Midwest,” said CEO Sal Semola. “Our partnership with Instant Financial will give us a valuable recruiting tool, as we increase hiring efforts for the casino and resort, as well as provide current employees with more flexibility to control when and how they receive their earned wages.”

This new partnership comes at a time when economic challenges have employers across the country looking for ways to help their workers bridge the gap between paydays. A surge in inflation, coupled with an unprecedented shift in the labor market has accelerated employee demand for instant access to wages, and employers are focusing more than ever on employee retention. A 2022 study from Instant Financial found that 79% of working Americans would be interested in applying for a job that pays them the same day they work, a 30% increase compared to 2018.

“The pandemic, coupled with a 40-year high in inflation, has exposed an extraordinary level of financial anxiety within the U.S.,” said Tal Clark, CEO, Instant Financial. “More and more families are living paycheck to paycheck, and as we look ahead, there is a fear that things may get worse before they get better. Responsible earned wage access can bridge the gap between paychecks, relieving some of that financial anxiety.”

While employers and employees alike hope for more stable and predictable economic conditions, the recruitment and retention tactics employers have adopted are likely here to stay. The need for employer-driven financial wellness tools is long overdue for hourly and salary workers alike. Through responsible EWA, Instant Pay will enable Gun Lake Casino to offer their talent the tools they need to take control of their financial freedom. 

For more information on Instant’s fee-free earned wage access solutions, visit

About Instant Financial

Instant Financial is leading the charge to provide financial freedom and wellness to millions of workers in the United States through its fee-free earned wage access solutions. By enabling employers to allow employees to access their daily wages immediately after their shift, Instant Financial helps organizations improve retention and reduce absenteeism while helping employees take control of their financial freedom by bridging the gap between work day and payday. Learn more about Instant Financial at

About Gun Lake Casino

Gun Lake Casino, a premier gaming and entertainment destination, is located off Exit 61 on U.S. 131, halfway between Grand Rapids and Kalamazoo. The casino features a variety of exciting gaming options, including 2,500 state-of-the-art slot machines, 47 table games, a sportsbook, and keno. Gun Lake Casino is comprised of outstanding culinary options, including Shkodé Chophouse with a contemporary take on American cuisine, CBK inspired by the brewery culture in Michigan, 131 Sportsbar & Lounge with over 1,000 square feet of viewing surface for panoramic views of live events, and Harvest Buffet featuring fresh ingredients, cooked to order.

Gun Lake Casino is owned by the Match-E-Be-Nash-She-Wish Band of Pottawatomi.  For more information, visit

About Gun Lake Tribe

The Match-E-Be-Nash-She-Wish Band of Pottawatomi Indians (Gun Lake Tribe) has a rich history in West Michigan and a close connection to the land.  The Bradley Indian Mission, located near Wayland, is the historic residential and cultural center point of the tribal community.  The Tribe’s ancestors, and political predecessors, signed treaties with the United States government dating back to 1795.  The Tribe was re-affirmed to federal recognition in 1999.  For more information about the Tribe visit


Nardos Yosef 

Alloy on behalf of Instant Financial