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Celebrating Fintech Innovation, Community, and the Power of Georgia’s Tech Ecosystem

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Technology Association of Georgia, same-day pay, tag, top 10 most Innovative Company, earned wage access, payroll cards

At Instant, innovation is at the heart of everything we do. We are on a mission to modernize payments and solve the paycheck gap by delivering same-day pay for hourly workers and their employers through earned wage access (EWA), digital tips, and payroll cards. This week’s announcement that Instant has been named one of the Top 10 Most Innovative Companies of 2025 by the Technology Association of Georgia (TAGis something we are very proud of.

This recognition is more than just an honor—it’s a reflection of the hard work and dedication our team puts in every day to empower hourly workers with faster, fairer access to their earnings. It also marks the second time Instant has been recognized by TAG, and our first time breaking into the Top 10 list, which makes this moment especially meaningful.


But this award isn’t just about us. It’s a celebration of Georgia’s vibrant and fast-growing technology community—and Instant is proud to be part of that.

Driving Fintech Innovation for Frontline Workers

Instant continues to lead the way in fintech innovation by reimagining how pay works for the hourly workforce. Our solutions—earned wage access, digital tipping, and payroll cards—are transforming how companies across industries like restaurants, hospitality, retail, and staffing pay and engage their teams. By giving employees control over when and how they access their pay, employers can boost retention, improve recruitment, and reduce turnover—all while strengthening their brand as an employer of choice. Instant’s platform integrates seamlessly with leading HR and payroll systems, making it easy for businesses to modernize their payment experience without disruption.

Empowering Financial Wellness Nationwide

Beyond instant access to pay, we’re deeply committed to advancing financial wellness for America’s frontline workforce. Our newly launched financial wellness platform helps employees build long-term stability through tools for budgeting, saving, and credit-building, along with access to essential health and wellness benefits. As financial stress continues to be a top driver of turnover and disengagement, Instant’s holistic approach empowers workers to thrive both on and off the clock—helping employers create a happier, more productive workforce while driving measurable ROI.

Georgia: A Fintech Powerhouse on the Rise

From Alpharetta to Atlanta and beyond, Georgia has rapidly become a national hub for innovation, especially in fintech. The state, commonly referred to as ‘Fintech Alley,’ is home to over 200 fintech companies, supports more than 70% of all U.S. card-based transactions, and fuels a workforce of visionary entrepreneurs, engineers, and operators building the future of finance and technology.
At Instant, we chose to plant our roots in Alpharetta because we believed in the potential of this ecosystem, including access to top talent, partnerships, and industry expertise. Being surrounded by such a rich network of innovators has helped us grow smarter, move faster, and stay focused on what matters most: building real solutions that improve people’s lives.

Innovation with Impact

Instant is a leading earned wage access provider, founded on a simple idea: work today, get paid today. Our mission is to help frontline workers bridge the gap between paychecks so they can manage life’s unexpected expenses with confidence. Since our founding, we’ve expanded our platform to offer same-day earned wage access, digital tips, and payroll cards. Most recently, we introduced a financial wellness platform designed to help workers save, build credit, improve financial literacy, and gain access to essential health and wellness benefits—all to support a more secure and stable future.
To date, we’ve helped workers across restaurants, hospitality, staffing, and retail access over $7.5 billion in earnings and more than $4.5 billion in tips, all at low or no cost. And as employers across the country look for better ways to recruit and retain their frontline teams, we’re proud to be part of the solution.
This journey wouldn’t be possible without the continued trust of our customers, the insight of our partners, and the passion of our employees. Your belief in our mission inspires us to keep pushing boundaries.

Looking Ahead

We’re excited to showcase our innovations at the Georgia Technology Summit on April 16th alongside other trailblazing companies. And we’re even more excited about what comes next—because there’s still so much work to do to close the financial gap for hourly workers.
As Georgia continues to grow as a global technology and fintech leader, Instant will be right here, contributing to the momentum and helping build a stronger, more inclusive financial future for all.

Thank you to TAG, to our customers–especially those based in Georgia, our team, and to the Georgia Tech community. Let’s keep innovating—together.

Visit our website to learn more about Instant.

 

 

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